What Does a SEO Consultant Specialize In?

About Mr. Abdul Hayi Mansoor, SEO consultant specialist is an expert and experienced Search Engine Optimisation consultant. He began his SEO career back in 2021, as a freelancer. Eight years later he has become one of the best Search Engine Optimisation Specialists on the planet. In this article he tells us how he got his place in the world of SEO. He also gives us some advice on how we can move forward and achieve our business goals.

SEO consultant specialist is a word used for an individual or a firm, who helps clients with their business needs through improving their search rankings on major search engines like Google, Yahoo, MSN, AOL Search, Ask Jeeves, Yahoo! etc. The work of an SEO consultant, starts with a project brief. The client should first decide what they want to achieve by making use of a particular Search Engine optimisation technique. Once this task is completed, the SEO consultant will help the client analyze their own requirements to ensure that the desired goals are met.

The success of any SEO campaign largely depends upon the competence of the consultant. This is where a thorough knowledge of the clients’ business requirements come into play. An SEO consultant specialist has to analyse the target market, understand the existing competition and select the most cost effective strategy to reach the required goal. A lot of hard work, patience and perseverance goes into the SEO campaign and only a professional SEO consultant can achieve the desired level of success.

In-house SEO consultants are paid a set fee for optimizing the website. However an SEO consultant specialist can also charge a few thousand dollars for developing a new website or improving upon an existing website. Some of the projects include; updating the keywords on the website, making content modifications and SEO articles to help improve the website’s ranking. For these kinds of projects, it is important that the client has a complete idea of what they want to achieve from the website.

For an SEO consultant specialist to develop an in-house campaign, several factors need to be taken into consideration. First, the keywords that the company needs to optimize with must be chosen. It is important that the keywords relate to the target business market. The client needs to pay close attention to the number of searches carried out with each keyword.

After selecting the keywords, the consultant then needs to find out the number of websites that are using those keywords. This is where the SEO expert should be more rigorous. He/She should carry out the necessary keyword research to find out the frequency with which the keywords are used by people searching online. This research is essential as once a certain trend is identified, it is easier to avoid repeated occurrence of that same keyword over again. This allows the consultant to choose the best keywords for the website.

Meanwhile, the SEO expert should also be aware of the various search engines and how each works. In addition to that, he/she should have a complete knowledge about the various methods available for improving the website’s ranking on search engines. These methods include directory submission, social bookmarking, PPC advertising, article submission, blog posting, site submission, link building and others. These methods are all essential for attracting greater number of visitors to the website.

SEO experts have access to various tools and software that enable them to effectively analyze the search engine results. They can then make the necessary changes to the website to improve its ranking. The SEO expert should be able to provide his/her opinion to the client as to how their website can benefit from a search engine optimization.